E-Commerce Management
Original price was: $99.00.$69.00Current price is: $69.00.
Course Length: 4 Weeks
Course Hours: 8
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Course Overview
This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level.
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Return to Store- Description
- Learning Objectives
- Outline
- Instructor(s)
- Certificate Requirements
- System Requirements
- FAQs
- Reviews (0)
E-commerce has been a part of the worlds financial landscape since the mid-1990s. Its big and its getting bigger every day. E-commerce hasnt replaced brick and mortar stores like some had predicted it would but it is a major part of todays business world. Learn the skills here to manage your e-commerce business to success.
Learning Objectives
After you complete this course, you will be able to:
- Describe what the terms e-commerce and m-commerce mean
- Develop an e-commerce business plan
- Evaluate e-commerce software options
- Build an online store with product pages, supporting features, a shopping cart, and an effective checkout process
- Test, launch, and update your e-commerce site
- Design engaging, responsive web content
- Understand e-commerce payment options and choose appropriate options for your site
- Use appropriate tools to track key e-commerce metrics
- Identify and optimize supporting e-commerce activities, such as customer service, sales, and inventory management
- Create a marketing plan with all the essential elements
- Market your online store using social media and other appropriate channels
- Use discounts and promotions to market your e-commerce business
- Understand what security and privacy issues face e-commerce businesses and handle customers’ information accordingly
- Protect your intellectual property
- Identify the rules and regulations that will govern your e-commerce businesses
Outline
Session One: Course Overview
Session Two: Getting to Know E-Commerce
What is E-Commerce?
The Six Models
The Language of E-Commerce
Session Three: E-Commerce Building Blocks
What’s Your Goal?
The E-Commerce Business Plan
Making Connections
Session Four: Software Options and Solutions
Looking at the Options
Test Driving
Session Five: Building Your Online Store
Your Internet Address
Navigating Through Your Site
Building Effective Product Pages
Shopping Cart Features
Optimizing the Checkout
Process
Additional Site Elements
Pre-Assignment Review
Session Six: The Finishing Touches
Testing, Launching, and
Updating
Making Connections
Session Seven: Creating an Engaging User
Experience
Designing Engaging Web
Content
Building Relationships
Making Connections
Session Eight: Transaction Management
Session Nine: M-Commerce
Session Ten: E-Commerce Analytics
Key Metrics
Tools to Track Data
Making Connections
Session Eleven: Supporting Your E-Commerce
Business
Session Twelve: Marketing Your E-Commerce
Business
Creating a Marketing Plan
Essential E-Commerce
Marketing Channels
Marketing with Social Media
Making Connections
Creating Promotions that Make
You Money
Session Thirteen: Security and Fraud Awareness
Protecting Your Customers and
Your Business
Intellectual Property on the
Internet
Session Fourteen: Rules and Regulations
Trade Rules and Regulations
Privacy Regulations
Making Connections
Personal Action Plan
Recommended Reading List
Post-Course Assessment
Instructor(s)
Paste Instructor(s) Here
Certificate Requirements
Course Length | |
Course Effort | |
Total Course Hours | |
Languages | English |
Video Transcripts | No |
System Requirements
Internet Connection
- Broadband or High-Speed – DSL, Cable, and Wireless Connections
*Dial-Up internet connections will result in a diminished online experience. Classroom pages may load slowly and viewing large audio and video files may not be possible.
Hardware Requirements
- Processor – 2GHz Processor or Higher
- Memory – 1 GB RAM Minimum Recommended
* While our courses are accessible through multiple mobile learning platforms, some courses may include a CD or DVD with the Textbook, so you may need access to a computer with CD-ROM or DVD Drive.
PC Software Requirements
- Operating Systems – Windows 7 or higher
- Microsoft Office 2007 or higher. Also, you could use a general Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers – Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- Kindle Reader App is needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- QuickTime, Windows Media Player &/or Real Player
MAC Software Requirements
- Operating Systems – Mac OS x 10 or higher with Windows
- Mac office programs or a Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers- Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- Kindle Reader App is needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- Apple QuickTime Media Player
- Courses that include a CD-ROM or DVD may require an external drive and Parallels software to view.
FAQs
How long does it take to complete a course?
When you register for a course(s), you will receive a start date and the time frame it takes to complete the program. Once the course begins, each course is self-paced, so you can start and stop each learning module at your own pace. However, you must complete the course within the time frame to receive a certification.
What happens if I do not have enough time to complete the course within the time frame provided?
If you don’t finish the course in the time frame, you will not receive a certification. The time frame allotted to complete each course has been based on each learner giving a concerted effort to complete the course, plus the number of hours it takes to learn the information and obtain the certification. Therefore, the time frame for each course has been calculated to ensure successful completion of the course. However, if for some reason a learner is unable to complete the course, you will have to re-enroll in the course and you will be required to pay the course price in effect at the time of re-enrollment.
Once enrolled in the course, and I realize that I can’t complete the course can I get a refund?
There are NO REFUNDS once you enroll in a course. However, if you are suddenly deployed while pursuing a certification course, we will work with you to ensure you complete your studies. Learners who need to delay their course for medical reasons, may be eligible to transfer their course(s) to a future term. A medical withdrawal will be considered only if accompanied by:
A written verification and phone verification from a medical doctor stating the student cannot complete the course due to illness or disability. Please not the doctor’s note must be in English to be considered.
You can contact our office at: info@aperionglobalinstitute.com
Are there any additional materials and/or books I am required to buy for a course?
No, everything you need is included in the course. Some courses will suggest additional materials/books that can help you grasp the information better, or expand your knowledge about a topic. However, you are not required to purchase the additional information.
Are there exams I will have to take in a course?
Yes, there are exams in each course to access your knowledge of the material. You will be required to pass those exams to successful complete the course. The type of exams you will take vary. They can range from multiple choice questions, essays, short answers, and/or video/audio submissions. If you diligently study and complete the assignments for each course, you will be prepared to pass the exams in the course(s).
Can I get financial assistance?
Aperion Global Institute (AGI) courses are non-credit courses, so they do not qualify for federal assistance in the United States, and AGI does not provide financial assistance. In some states, a vocational program, military program, or workforce development program will pay for qualified learners to take courses. You will be responsible for qualifying for financial assistance through those agencies and/or programs. For international students, you will also have to follow the guidelines and requirements regarding financial assistance at your institution or program.
What happens when I complete a course?
Upon successful completion of a course, within three (3) days you will receive a certification by email. You are free to save and print the certification for your educational and career needs. If for some reason you do not receive the certification, or can’t save or print the certification please contact our office at: info@aperionglobalinstitute.com
Once I provide an employer with the certification, am I guaranteed a job?
AGI does not provide direct job placement services after successfully completing a course. However, the certification you receive informs a potential employer that you have acquired the skills and knowledge to obtain employment, in most cases. We recommend that learners conduct research on the job market to make sure you have the required job skills and expertise.
What software or hardware do I need, and what are the system requirements to take courses?
To take our courses, you must have access to a computer and the internet. You can use a Mac and/or PC., tablet, phone. You don’t have to use the same device to log-in for the course(s). We recommend that you have a word-processing program (Microsoft Word is the best), Abode Player, and the latest version of a free web browser such as Chrome, Firefox, Internet Explorer, Microsoft Edge, etc.
When can I start the courses?
You can start the courses on the start date only. Once the course starts, you are free to access the course anytime, anywhere, and as many times as you want with an internet connection. Please note: There are no refunds once you enroll in a course(s).
Can I receive CEU credit for courses that I successfully complete?
Please do not assume that all courses that you take and successfully complete are eligible for CEU certification. If you are seeking CEU certification for a course, we strongly recommend that you contact your institution and establish eligibility for the courses you plan to take BEFORE you enroll in a course. Although we provide you with a certificate for successfully completing a course, it is solely your responsibility to ensure that the course you enroll in and the certificate meets CEU requirements for your profession.
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